Road Safety for Drivers
Safer journeys for everyone
Main causes of road accidents in the UK
To stay safe while driving you need your full attention on the road at all times
Calling or texting on a phone is still the number one cause of road accidents, but eating food, putting on make up, reaching for an object or even reading a book were all recorded causes of accidents in 2018.
Despite having some of the safest roads in the world, speeding is still a major cause of accidents in the UK and carries a fine of £100 or more, 3 penalty points on your driving licence and attendance of a Speed Awareness course.
Alcohol and Drugs
Slowing reactions and reducing your ability to spot hazards, even a small amount of alcohol can put you over the limit.
Aggressive driving, illegal overtaking and racing other drivers are all forms of dangerous driving that account for 10% of serious accidents.
Tips for safer driving
Slow down. Stay focussed. Simple changes to your driving can make a huge difference.
Reduce your speed
Slow is smooth and smooth is fast
Reducing how fast your drive can be a genuine life-saver, giving you more time to react if the car in front suddenly brakes or a pedestrian steps out into the road. What's more, approaching junctions and roundabouts at a low, controlled speed can lessen the need to brake hard and actually reduce how often you need to come to a stop.
Eyes on the road
Don't get distracted
Hazards can come from anywhere, especially when driving in towns and cities, but rural roads should be taken equally seriously. Never look at your phone while driving and take advantage of any voice or steering wheel controls your car has. If your car connects to your phone, ensure you do this before you start driving.
Awareness of other drivers
Give yourself time
Anticipation is key to driving safely. Look ahead for possible hazards. If you're on the motorway or dual carriageway take note of when you pass an exit, because you know an entrance is coming up soon and you might have to move out.
When you come up to traffic lights, a good rule of thumb is to stop while you can still see the rear wheels of the car in front.
Explore our Key safety features
Our Safety Innovations
Explore the most innovative and significant safety systems across our range and then choose a model to see exactly what comes with that car.Explore Safety Features
Keep your windscreen crystal clear
Make driving in downpours even safer with DuxBack, a powerful treatment for your windscreen that beads water making it flow off the glass more quickly.
Get a ten point vehicle safety check
Ensure your tyres, battery and electrics are in working exactly as they should be and be ready for winter with a ten point safety check.
Ensure your tyres are winter ready
Make sure your tyres are ready for the cold weather and have enough tread to cope with icy conditions with a free tyre check.